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Once hailed a source of growth for the company, Better Health VMS brands and a manufacturing site in Florida, are no longer part of the mix.
September 24, 2024
By: Christine Esposito
Editor-in-Chief
The vitamins, minerals and supplements space wasn’t a healthy one for The Clorox Company after all. The maker of Clorox bleach and Burt’s Bees personal care has pared down its “wellness” operations, having earlier this month completed the previously disclosed divestiture of the Better Health vitamins, minerals and supplements (VMS) business to an affiliate of Piping Rock Health Products, LLC. The divested business include the Natural Vitality, NeoCell, Rainbow Light and RenewLife brands, r...
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